Addressing The “Cobra Effect”

December 18, 2012 by  

Have you ever seen your department attempt to solve a problem but the effort to do so actually worsened it?

This is known as the Cobra Effect, and it originated in colonial India when the British Government offered a reward for every dead Cobra in an effort to reduce the number of those deadly snakes.

While successful at first, Indians began to breed them for profit and when this was realized, the rewards were cancelled. Without a profit, breeders released the snakes and what was intended as a solution became more of a problem.

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